Avaliações do Talon.One

Talon.one is a simple tool to integrate which then powers your applications to be able to do "promotions". Promotions are credits, vouchers, discounts, and referrals. Most companies in space force your customers to create an account on another platform. Which increases complexity while making the user experience clunky. Talon.one is a backend integration that allows you to integrate and scale as you please.

Cost can be expensive, depending on your scale. It depends on your ability to internally mobilize actions internally to make this a profitable addition.

as a dealership we use Talon one to structure our deals and it is one of the best programs we have ever worked with.

it is way too slow and it freezes very often.

Talon.One are a fantastic partner to National Express providing an excellent promotion platform. The range of features and functionality is great with an easy to use interface. The team are incredible responsive and are able to use their development roadmap to help solve our business challenges.

Nothing at all.... Any concerns we had about the team not being based in the UK were quickly removed by the quality of the support we get.

After setting up all attributes and knowing how to build rules is easy for a growth team to set up targeted engines to increase retention and usage of digital products. The variety or attributes and parameters to combine this engines is super useful. From profile parameters, to behavioral and transactional inputs. The possibilities are endless.

I wasn't in the team when the integration was donde, so getting to know the logics behind all attribute names and how they work is hard. Also getting to know the format of each attribute and how they operate is not easy for a non engineer profile. Always helpful to learn pseudo coding and algorithms, but the onboarding is not easy and needs lots of support from Talon and technology teams.

- The rule builder for configure the campaigns it's great and easy to use.
- The amount of different effects that you can apply in each campaign.
- It's easy to integrate

- Sometimes the list of events takes a long time or throws an error

Configurability and design of the software . Due to this , there are many use cases which we have solved without much development effort. Also the integration is easy and we could do complete in less than 2 weeks.

Talon one needs to work on their analytics part a lot. I think after this , there software will be a complete package which no one can deny.

We are working with discounts and promotions to attract new customers in a quite competitive industry.
The rule system of Talon.One helps us to not give out discounts where not needed but to incentivize the behavior we where it is needed. In short: Our metrics have improved.
Quite easy to set up campaigns, we spend time compared to before. We are about to also use their API which is well documented according to our developers - Many opportunities ahead.

Don't underestimate the time to set up the software and get familiar with the tool and its functionalities. Ramp-up takes some time.

Talon.One is a very flexible tool when it comes to building promotions and loyalty services for our clients. It integrates easily with the basket and checkout in a headless manner.

It's very flexibility means there is a learning curve for business users who will be maintaining it moving forward. But once they have the fundamentals understood the rest flows naturally.

Talon.one is an integral part not only for promotional efforts but also handling refunds for customer care. It enables our country teams to iteratively test new promotion ideas helping us grow our user base & improve loyalty. The team has been of great support during implementation & go-live.

Understanding platform concepts requires time & training.

My two favorite aspects of Talon One are the customizations and ease of campaign creation. We are able to get pretty granular with how a promo is processed, even down to creating multiple codes for the same campaign!

My number one most frustrating thing about Talon One is the lack of training and tool descriptions. As a new user, it was very difficult to understand what I was doing in the rule builder/campaign builder due to the lack of descriptions in the field. Even just a sentence or two that explains what something should do would be great. I would really be interested in a formal training, or a computer based training hosted by Talon One.

Implementing Talon.one for us was a new possibility how to build things. We are prototyping quite a lot of new features with them, figuring out how to interact with customers and connect it to our CRM processes. Best thing is, that when we want to build a new campaign, we can have it in production in 5 minutes.

You need to know what you are doing a the impact can be big.

The implementation process has been quick and we have been heavily supported during implementation.
From our developers to our front end office users the tool has been easy to grasp and campaigns have been made in a matter of minutes rather than days.

The analytics part of the tool needs improving, it is behind the needs of the end users.