Avaliações do Terminus

It is very easy to administrate the SigstrOne version of Sigstr. It being cloud based makes it easy to not push installs. Managing signatures centrally as a company brings a peace of mind for the company.

Appending an email signature after the email is sent makes users paranoid that their signature is not correct. It is not intuitive to check your signature as a user.

The signature we have with Sigstr is definitely better than the previous “everyone create their own”. We look more uniform now and the addition of our pictures helps the recipient feel more comfortable with a face to the name. Signatures can be assigned to different groups within the company and the fields in the signature can also be company fields or individual fields. So if you want the Sales Team only to have a signature with their personal LinkedIn, but the company’s Facebook page, that can easily done.

Being someone who prefers Adobe Suites, being able to design my banner however I want and just upload it is very convenient for me. Once created, you can decide if it’s an internal/external campaign and/or assign banners to specific HubSpot lists. Once the campaign is live, you can see who clicked on the banner, how many times and how the campaign is doing via the click rate. Sigstr is also adding carousel banners with the ability to assign different links to each banner which is pretty cool.

The customer service at Sigstr is pretty good as well. They would fix any bugs we found quickly and helped us build our original signature. Since then, employees at Sigstr have kept in touch and even stopped into our office once when they were in town to get our feedback.

I will say in setting up our signatures, we had a few bugs (which Sigstr quickly resolved) and coding set backs because I cannot code (coding is only required the fancier your signature gets). But once your signature is done, you don’t need any more coding.

Also, someone who doesn’t have Photoshop or Bannersnack skills, might have trouble designing/updating the banners frequently. However, Sigstr is adding an in-platform banner creation option sometime in the future.

We love using Sigstr here at work. The account reps are easy to work with and very accommodating to work with. The support is A+ as well as any sales personnel we have worked with. The new functionality and options they continue to roll out is great as well. Always changing to keep up with trends and times.

Nothing too negative (or cons) to say about the platform...other than it would be nice if we could integrate it easier without having to use internal teams to help with the process. That seemed to slow things down...but not Sigstr at fault.

Great customer service. I always had a go-to account rep who was extremely prompt with my needs or requests. Additionally, the Sigstr UI allows us to segment our different departments and match them with varying campaigns, which is great.

Adding avatars/headshots is a bit manual. I can't complain too much, as our rep took care of this for us. However, seems this could easily be made an automated/self-serve process.

Sigstr is simple, easy to use, and freshens up every single email our team sends. Additionally, they have an amazing team that provides first class support and is always willing to go above and beyond to help!

No complaints about the product on my end. For my team, I don't manage the day to day of Sigstr, but leverage the product in every single email.

Sigstr is awesome because it is completely customizable. My company has different webinars almost every week and we use Sigstr to promote those to anyone who opens emails from anyone in the company. The links/graphics always look great and really make emails stand out.

I think it would be helpful if we could turn our Sigstr on/off depending on who we are emailing (ex: someone who has already signed up for the Webinar we are promoting at the time)

Easy to use solution that increases our marketing reach without any extra effort, we just keeping doing something we already do, send email.

More advanced multi-ad rotation features would be a nice add.

In addition to helping us achieve brand alignment in our email channel, Sigstr has provided a new channel for content distribution and brand awareness.

The platform itself is pretty intuitive and straight forward, the UI is user-friendly. It's easy to add new employees and create campaigns. A game changer for us is the ability to leverage the campaign scheduler feature, which allows us to plan a series of campaigns in advance, get the creative in place and schedule campaigns back to back. This helps us stay on top of our programs and ensure nothing slips through the cracks.

Lastly, the Sigstr team is truly great. The level of support and commitment to customer excellence is world class.

There are a few bugs that need to get resolved and additional functionality that needs to be developed. I believe some of this is already in progress:

-Can't exclude internal clicks from campaign performance, skews data.

-Campaign creative is set to permanently display by default. This means that even if a campaign is no longer live the creative will still display for members who are not part of any active campaigns. The workaround is to manually opt out.

-No ability to easily select/deselect groups in campaigns. Once you add a group to a campaign there is no easy way to remove. The workaround is to add that group to a different campaign.

I like the readily available analytics, including site visits, clicks, conversions, and ability to see what companies have engaged with our ads. We also use the Bombora topics integration often as well.

We have a lot of running tactics, and so it take a long time anytime we need to update our ad creative. We have to go into each individually, remove existing creative, and then update with new creative, while cycling through the set up process each time. Very time consuming and clunky.

It's intuitive to manage, simple to set-up and easy to make a big impact with your e-mails. We use it for internal and external e-mails. We've been able to increase brand recognition and measurably impact our overall marketing results by advertising content in every outbound e-mail. The ability to create targeted lists for ABM activities is also a HUGE advantage.

Fully and properly implementing the software will require the administrator to work individually with employees who are not tech savvy and have difficulty managing their e-mail signatures.

However, once the implementation is done, it's easy to provide ongoing support.

Sigstr brings marketing power to otherwise wasted space (the employee email signature). It is extremely easy to use on the backend and makes it very easy to both deploy consistent email signatures across the entire company and use that space to promote marketing initiatives. It offers a lot of great campaign options from static campaigns to dynamic ones to power ABM activities. Its recent integration with Salesforce allows for an even stronger tie-in to marketing and sales initiatives.

The reporting in Sigstr could be better. There is definitely data available to track performance, but it could be a lot more granular and easier to work with. That said, Sigstr has already made a lot of improvements in this area and is continuing to develop it.

Actually, the best thing about Sigstr is their Customer Support. They have a great team that helped us onboard. They are always very prompt at responding to email questions and are just a joy to work with.
The user interface is clean, simple, and easy to use. The signature lines look slick and the campaigns work great! I love the analytics provided as well.

I feel like you need a dedicated developer or similar on staff in order to get the most out of Sigstr.

The ability to have multiple campaigns, ease of creating / deleting users, ability to have multiple groups.

The amount of provider (Sigstr) help required to make changes / update campaigns.

It allows me to keep my company's signatures uniform and update the banners according to which team they pertain to the most.

I have employee's located in different locations so it can be hard to create uniformity with multiple locations. Loading things in through an excel form is not intuitive and updating manually is worse.

This is still a new idea and not totally mainstream yet! It also enables everyone to inherently be a marketer just by pushing send.

Wish it would integrate with other email programs for large batch sequences and cadences like sales loft, Drift or HubSpot.

Love how simple it integrates with either GSuite or 0365. I love the custom fields so I can inject our own UTM parameters for even better score-carding.

that it doesn't yet publish into more tools... not enough companies realize the need to do email marketing better, and therein haven't opened up their signature to api yet.

Provides a consistent look to our email messaging, prompts new visitors to our site and creates internal desire to be part of the medium.

I can't think of anything I dislike about the product. It creates another element for us to keep tabs on but that's not their problem.

I like how you can customize it to fit your needs.

The lack of back-end functionality for A/B testing

Very sleek UX and UI. Easy to use and the team is fantastic to work with!

I don't have any cons to add. It's been really smooth.