Braze

4,7 (120)
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Plataforma de engajamento com o cliente

Classificação geral

4,7 /5
(120)
Relação qualidade/preço
4,4/5
Recursos
4,6/5
Praticidade
4,6/5
Suporte ao cliente
4,6/5

98%
dos usuários recomendam este app
Classificar por

120 avaliações

Wesley
Classificação geral
  • Setor: Serviços financeiros
  • Porte da empresa: 1.001–5.000 funcionários
  • Usado Diariamente durante 6 a 12 meses
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 9.0 /10

Avaliando a Braze

Avaliado em 06/03/2025

É muito bom, pois nos ajudou muito nas automatizações, antes nosso sistema era muito defasado

É muito bom, pois nos ajudou muito nas automatizações, antes nosso sistema era muito defasado

Vantagens

A facilidade na criação de canvas e as integrações

Desvantagens

Ainda não consegui identificar algo realmente significativo

César
Classificação geral
  • Setor: Serviços financeiros
  • Porte da empresa: 1.001–5.000 funcionários
  • Usado Diariamente durante 6 a 12 meses
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 8.0 /10

Avaliação da Braze

Avaliado em 11/03/2025

Vantagens

Achei bem intuitiva e dinamica a plataforma.

Desvantagens

Acho que poderia ser mais fácil fazer os Canvas. Formato de visualização não é tão bom.

Martin
Martin
Classificação geral
  • Setor: Serviços e tecnologia da informação
  • Porte da empresa: 501–1.000 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

Braze For Super Email Marketing Experience

Avaliado em 18/11/2023

Ever since we welcomed Braze into our toolkit, we've unleashed the
power of automation to reach our...

Ever since we welcomed Braze into our toolkit, we've unleashed the
power of automation to reach our customers across an array of channels
we could only dream of before. Braze's magic wand?
Real-time data triggers and personalized messaging, that's been nothing short of a
game-changer.

In the era before Braze, delivering the top-notch experiences our
users truly deserved was a Herculean task. But now, it's a breeze!
With Braze, we're not just talking about communication; we're talking
about forging connections that matter. It's like the missing puzzle
piece that's transformed our customer engagement into a masterpiece.

Vantagens

Ever since we welcomed Braze into our toolkit, we've unleashed the
power of automation to reach our customers across an array of channels
we could only dream of before. Braze's magic wand?
Real-time data triggers and personalized messaging that's been nothing short of a
game-changer.

In the era before Braze, delivering the top-notch experiences our
users truly deserved was a Herculean task. But now, it's a breeze!
With Braze, we're not just talking about communication; we're talking
about forging connections that matter. It's like the missing puzzle
piece that's transformed our customer engagement into a masterpiece.

Desvantagens

One thing I don't like about Braze is that it doesn't have an
auto-save feature. Our team creates more than 20 emails each week, and
mistakes can happen. An auto-save feature would be really helpful
because it would save our work in case something unexpected happens,
like a browser issue. It could save us a lot of time if our work
doesn't get lost.

Robert
Classificação geral
  • Setor: Varejistas
  • Porte da empresa: 501–1.000 funcionários
  • Usado Diariamente durante 6 a 12 meses
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 8.0 /10

Blaze with Braze

Avaliado em 21/10/2023

Vantagens

Campaign and template is the most important feature. It allow anyone with basic skill to create and maintain campaign. The data integration is another feature which allow seamless migration of data to Braze

Desvantagens

The current email template management requires more improvement when it comes to switching between html and drag and drop mode. Since we work on this on a daily basis, this is the least like but at the same time most beneficial one as described previously.

Bruno
Classificação geral
  • Setor: Serviços financeiros
  • Porte da empresa: 11–50 funcionários
  • Usado Semanal durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 5.0 /10

Braze SDK not very easy

Avaliado em 12/03/2019

Nothing special

Nothing special

Vantagens

It has a bunch of features and does what it promises, it can relate users id, it manages the notification correctly and they are easy to implement.

Desvantagens

The Android SDK sometimes crashes, and they don't give priority to client problems, there was a time out production product start crashing a lot because of Braze problems.

Avaliador Verificado
Classificação geral
  • Setor: E-Learning
  • Porte da empresa: 201–500 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 9.0 /10

With Braze you just get it done!

Avaliado em 25/11/2024

Overall the experience with Braze is very positive.

Overall the experience with Braze is very positive.

Vantagens

Campaign execution is fast and reliable - it's not a platform that you have to relearn every couple of months.

Desvantagens

Took a little bit of time to get accustomed to the platform.

Sara
Classificação geral
  • Setor: Saúde, bem-estar e condicionamento físico
  • Porte da empresa: 51–200 funcionários
  • Usado Diariamente durante 1 a 5 meses
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 9.0 /10

Braze Review

Avaliado em 28/11/2023

Vantagens

Drag and drop editor, reporting tools, retargeting capabilities that allow us to segment users further

Desvantagens

Some features I have used in other ESP's are not available - customize STO, updating action paths or conversion events after launching, scanning filters in canvases after each step

Razões para escolher o Braze

Omni-channel marketing, reporting capabilities, segmentation

Razões para mudar para o Braze

Braze is more focused on email, push, and SMS and provides greater customer/account support than other tools we have seen.
Alex
Classificação geral
  • Setor: Hotelaria
  • Porte da empresa: 5.001–10.000 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

Enjoying Braze

Avaliado em 18/11/2024

Overall have a had a great experience with Braze. I've enjoyed the powerful and easy to learn...

Overall have a had a great experience with Braze. I've enjoyed the powerful and easy to learn platform. Also, the success team has been very helpful when needed.

Vantagens

It's a modern and efficient tool to message our customers.

Desvantagens

Large data ingestion of our flat audience files can be slow at times and create a bottleneck and wait times.

Mike
Classificação geral
  • Setor: Produção audivisual
  • Porte da empresa: 201–500 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 9.0 /10

Braze performs as needed for our team

Avaliado em 13/12/2024

Positive experience, focused mostly on sending phone alerts to our clients.

Positive experience, focused mostly on sending phone alerts to our clients.

Vantagens

Easy to use platform, reliable for our needs.

Desvantagens

Process could still be made a little more straightforward with default options.

Teresa Aminta
Teresa Aminta
Classificação geral
  • Setor: Construção
  • Porte da empresa: 2–10 funcionários
  • Usado Semanal durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

Braze makes mass mailing very easy

Avaliado em 11/09/2023

We brought Braze for the purpose of sending email communications, push notifications and in-app...

We brought Braze for the purpose of sending email communications, push notifications and in-app messaging. In order to communicate with its members in a more effective and particular way, we can incorporated new ways to communicate with its members. We are now able to increase our overall engagement and can also expand our speeches in order to refine them. We also use the website to conduct questionnaires to learn more about our members. As a result, Braze is very intuitive: the navigation is easy and makes sense. The surface is very firm, so it is simple to execute strategies effectively and in a thoughtful way.

Vantagens

The customer service is truly admirable. They are responsive and respond to everything that is thrown at them in a timely and accessible manner. You have missed what you have not been able to fix, either in the form of experimenting on the platform or through your study tools. The customer service staff is wonderful. I can only praise the totality of the people we have dealt with since we started using Braze. They ask good questions and help guide us in the use of the product as we talk to them. They also answer any number of questions when we launch a new/complex campaign.

Desvantagens

There were certain tricky parts during the application, however, the Braze group was of great assistance in supporting us.

Rose
Rose
Classificação geral
  • Setor: Logística e cadeia de fornecimento
  • Porte da empresa: 10.000+ funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

An Email Marketing Service that Is Highly Reliable

Avaliado em 26/11/2023

Braze is super amazing.
The features are effective.
The experience is incredible.

Braze is super amazing.
The features are effective.
The experience is incredible.

Vantagens

The capabilities of Braze are brilliant.
It is an effective email marketing service.

Desvantagens

I have not disliked any features of Braze since I started using it.
Braze is effective.

Kate
Classificação geral
  • Setor: Rádio e televisão
  • Porte da empresa: 10.000+ funcionários
  • Usado Semanal durante 1 a 5 meses
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

Great program!

Avaliado em 29/11/2024

So far, it has been a great experience once I got used to the system. I understood it fairly quick...

So far, it has been a great experience once I got used to the system. I understood it fairly quick with some help from co-workers and now I use it efficiently and effectively.

Vantagens

I like the ability to monitor my online campaigns and alerts sent out. It's nice to be able to see what worked and what didn't.

Desvantagens

I found Braze a little difficult to use at first and I didn't totally understand it.

Clarisse
Classificação geral
  • Setor: Mídia digital
  • Porte da empresa: 51–200 funcionários
  • Usado Semanal durante 1 a 5 meses
  • Fonte da avaliação

Classificação geral

  • Praticidade
  • Probabilidade de recomendação 7.0 /10

Useful for Newsletters

Avaliado em 18/10/2023

Vantagens

I think the newsletter template layout is very clear and user-friendly. It has lots of features but you don't feel overwhelmed by them every time you log on. Allows me to write newsletters quickly and efficiently without worrying about loads of set-up and formatting.

Desvantagens

It needs some form of automatic saving or in-template saving. You have to click out of the editor and then save separately to actually ensure your work isn't lost - really frustrating if you accidentally close the window for whatever reason! Would also love the option to "view in browser"

Chloe
Classificação geral
  • Setor: Serviços financeiros
  • Porte da empresa: 51–200 funcionários
  • Usado Diariamente durante Mais de dois anos
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 7.0 /10

A Year with Braze

Avaliado em 25/01/2024

Vantagens

Easy UI, robust capabilities, quick resolution of support tickets, easy to navigate, product innovation

Desvantagens

On the pricier side, some unknown fees, canvas/campaigns can be less flexible.

Sally
Classificação geral
  • Setor: Telecomunicações
  • Porte da empresa: 2–10 funcionários
  • Usado Diariamente durante 1 a 5 meses
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

Powerful, data enabled multi channel platform

Avaliado em 29/08/2023

We are using CRM to retain customers on our wireless service using email and SMS messaging. WE...

We are using CRM to retain customers on our wireless service using email and SMS messaging. WE personalize communications based on profile attributes, lifecycle stage, and behaviors to maximize LTV. We're just getting started on the platform but it has just about all the important features I was expecting and then some.

Vantagens

Built in AB testing features; easy drag and drop template building with interchangeable content blocks; versatile segment builders; native integrations with data clouds; Journey builder does everything I need; reporting checks the box. Native SDK makes tracking user interactions across touch points (web, app) very easy to implement and maintain. Dynamic content syntax is quite intuitive and user-friendly for non-coders.

Desvantagens

The cost is something we will need to keep an eye on; I can definitely see how tracking a lot of engagement events in a growing customer base is going to spike costs and possibly exceed our contract. Onboarding happens with a third party vendor, who is not as proactive, knowledgable or committed to our success as they could be. (Had a better experience with onboarding at Iterable both times.) This is Also, when we got started, the ability to clone templates and content blocks between projects was not available but they just launched that new feature. I also wish it was easier to preview the list of users in a segment - you have to download the list of people in the audience for a reliable preview, the preview tool that's built in doesn't always show everyone and sometimes it doesn't show anyone at all due to the way it seems to sample from the list.

Brian
Classificação geral
  • Setor: Emprego e contratação
  • Porte da empresa: 11–50 funcionários
  • Usado Diariamente durante Mais de dois anos
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 9.0 /10

A futuristic, formidable and leading Customer Engagement Platform.

Avaliado em 28/11/2023

Vantagens

Braze makes it possible to interact with our customers more thus building and maintaining long-standing customer relationships.It is possible to capture and retain leads with this tool.It streamlines marketing operations thus saving time and increasing productivity.It enables ease to create and run marketing campaigns across multiple channels.

Desvantagens

Braze comes with more goodies or rather benefits hence I lack absolutely nothing to dislike.

Sylvia
Sylvia
Classificação geral
  • Setor: Arquitetura e planejamento
  • Porte da empresa: 2–10 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 9.0 /10

Intuitive Multiple Marketing Campaigns Management System.

Avaliado em 29/11/2023

Email marketing campaigns monitoring and the advertising functions across marketing channels the...

Email marketing campaigns monitoring and the advertising functions across marketing channels the platform has the effective capability.

Vantagens

The Automation options are functional and the sales data reports creation with this software is simple and profitable. The templates also are nice and the content management capability can not be compared and the analytics are easy to prepare across various marketing data.

Desvantagens

No issues or performance problems detected on the platform and the functionalities, after training is just that easy.

Joyce
Joyce
Classificação geral
  • Setor: Arquitetura e planejamento
  • Porte da empresa: 11–50 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

Effective Automation and Marketing Campaigns Easy Management Tool.

Avaliado em 21/11/2023

Profitable customer engagement platform and the Email marketing and content management via Braze...

Profitable customer engagement platform and the Email marketing and content management via Braze functions is amazing and very productive.

Vantagens

The engagement and even the landing pages and the templates offered by Braze are incredible and productive marketing operations Automation product.
Creating sales and marketing reports using Braze is simple and content easy creation capability is cost effective.

Desvantagens

I love simplicity on Braze first deployment and no errors found to underline from this functional product.

Monica
Classificação geral
  • Setor: Serviços e tecnologia da informação
  • Porte da empresa: 1.001–5.000 funcionários
  • Usado Diariamente durante Mais de dois anos
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

The Highly Ranked and Reliable Tool for Mobile email marketing.

Avaliado em 29/11/2023

Vantagens

Easy to create and collect email marketing emails.
It has an easy to use interface.
It has improved our engagement with our customers.
Easy to monitor our email marketing data.

Desvantagens

It has not given us much difficulties during our experience

Patricia
Classificação geral
  • Setor: Emprego e contratação
  • Porte da empresa: 11–50 funcionários
  • Usado Diariamente durante Mais de dois anos
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

All in one tool on marketing and customer services.

Avaliado em 30/11/2023

It's been a good journey every day I use it in customer services it's a core tool in my work.

It's been a good journey every day I use it in customer services it's a core tool in my work.

Vantagens

It is simple to use such that customers can engage us easily and we engage with them freely.
Email notifications from multiple channels of messages.
Online campaigns on market basis.

Desvantagens

Braze is the best on the purpose I need to achieve not encountered any shortcoming.

James
Classificação geral
  • Setor: Gestão de investimentos
  • Porte da empresa: 201–500 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 9.0 /10

A formidable and resourceful Customer Engagement Platform.

Avaliado em 09/11/2023

Vantagens

I like this tool as it has an intuitive and user-friendly drag-and-drop interface.It is simple to build run successful and automated marketing campaigns with this tool.It is possible to capture,convert and retain more customers and leads with this tool.It is possible to interact and engage with our customers seamlessly in multiple communication channels using this tool.

Desvantagens

My experience while using Braze has been remarkable and good and I therefore lack anything that challenges me.

Daisy
Classificação geral
  • Setor: Ócio, viagens e turismo
  • Porte da empresa: 201–500 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

Recommendable solution for email marketing.

Avaliado em 23/11/2023

Vantagens

Braze is an amazing and powerful email marketing solution that helped us scale high marketing through email marketing. It allows us to send automated email campaigns to clients and it saves much time. Braze makes marketing a breeze.

Desvantagens

We have had a very nice and great experience with Braze. Nothing at the moment to dislike about it.

Samuel
Classificação geral
  • Setor: Serviços e tecnologia da informação
  • Porte da empresa: 1.001–5.000 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 10.0 /10

Our Unobjectionable Email marketing and Campaign manager Tool.

Avaliado em 01/11/2023

With the tool,it has been simple for us to easoly engage with our customers and to easily manage...

With the tool,it has been simple for us to easoly engage with our customers and to easily manage their data.we have also been able to automate our marketing processes through automated messages that reach all our customers on time.

Vantagens

The software easily tracks and collects all our sales and marketing data.Organizes our customer data.Executive customer service support team. Has a clean and user friendly interfaceOffers us with personalized customer communication.

Desvantagens

We have had a hreat experience with the software.

Bosco
Classificação geral
  • Setor: Hospitais e Saúde
  • Porte da empresa: 201–500 funcionários
  • Usado Diariamente durante Mais de um ano
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 9.0 /10

The Perfect Marketing Solution

Avaliado em 13/11/2023

Vantagens

I like the mobile marketing features
The software comes with amazing automation and marketing features
It makes online marketing campaigns management easy

Desvantagens

It has conquered and met our needs and so zero dislikes

Makandi
Classificação geral
  • Setor: Hotelaria
  • Porte da empresa: 51–200 funcionários
  • Usado Diariamente durante 6 a 12 meses
  • Fonte da avaliação

Classificação geral

  • Relação qualidade/preço
  • Praticidade
  • Suporte ao cliente
  • Probabilidade de recomendação 9.0 /10

Magnarvelous and indomitable Customer Engagement Platform.

Avaliado em 15/11/2023

Vantagens

Braze delights me as it increases customer interaction and engagement.It is simple to capture and retain new customers and leads with this tool.It automates sales and marketing operations thus improving efficiency and productivity.

Desvantagens

It's delivers more benefits hence I lack any demerit to highlight.