Drip

1. You can send email sequences and understand who opened, clicked, or subscribed to your campaign.
2. You can also get a list of emails who unsubscribed from your campaign
3. You can always add a delay between two email sequence
4. It is possible to send bulk emails using their broadcast feature

1. It is not the best when it comes to non-ecommerce category
2. They can help with a cookie to give analytics of people who visited your website
3. Pricing is on a little higher side

Drip is hands down the easiest, most intuitive software for us for creating automated email sequences. The templates, along with ease of use, and integrations with all the other platforms and software we use makes it so valuable for us.

The lack of certain features offered by other platforms, such as tighter integration with Shopify, App, app-based notifications for things like resending non-opens etc mean that we have to double up on some software instead of solely using Drip and that is a major pain.

I like the fact you can schedule a second email that only goes to recipients that didn't open the first email. Apart from that, there are plenty of other email products around with Drip's features

1. The product is glitchy with lots of bugs and definitely NOT ready for market.
2. The 'error please refresh' message is constantly appearing
3. After copying and pasting or trying to set up a hyperlink, the site often freezes
4. I can only set one hyperlink per email
5. Despite following instructions like formatting images to the correct size images or justifying images to the left they still come out floating in the middle
6. Support is terrible. When a Drip support team member eventually gets back to you (usually takes days) all they do is ask dumb questions.

My WordPress site has such a mix of different tools, I needed an email marketing engine that would integrate with them all with ease and consistency. I also needed excellent delivery and an easy way to track and target website users based on pages visited and clicks. Drip has been excellent in this, and I have introduced other colleagues to Drip who are equally pleased.

I wish there was a way to bring new solopreneurs in at an introductory price that was lower. I wish the CRM aspects were stronger. I'd love to be able to have a View of the Customer which was more customizable than the current customer lookup.

Drip helps you create workflow automation. For example, you have an e-commerce store and some purchased an online good using your platform then you can easily send an automatic email for feedback of the product. It also has good visualization of month-on-month change in subscribers and people who unsubscribed. You can also check hourly open rates and based on this data set the best time to send email in future.

It is an expensive tool as compared to other similar products. They can work on more integrations and additional features like their alternatives.