---
description: Avaliações detalhadas do Salesforce Marketing Cloud com base nos recursos, preços, facilidade de utilização e classificações. Veja rapidamente as vantagens e desvantagens. Compare o Salesforce Marketing Cloud com produtos similares.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Salesforce Marketing Cloud - Avaliações, preços e classificações | GetApp Brasil 2026
---

Breadcrumb: [Home](/) > [Software de Gestão de Campanhas](/directory/304/campaign-management/software) > [Salesforce Marketing Cloud](/software/607/salesforce-marketing-cloud)

# Salesforce Marketing Cloud

Canonical: https://www.getapp.com.br/software/607/salesforce-marketing-cloud

Página: 1 / 22\
Próximo: [Próxima página](https://www.getapp.com.br/software/607/salesforce-marketing-cloud?page=2)

> Conheça o Salesforce Marketing Cloud, uma solução de marketing líder para aumentar o envolvimento com os consumidores.
> 
> Conclusão: 530 usuários atribuíram a nota **4.2/5**. Melhor classificado para **Probabilidade de recomendação**.

-----

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.2/5** | 530 Avaliações |
| Praticidade | 3.8/5 | Com base em avaliações gerais |
| Suporte ao cliente | 3.9/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 3.8/5 | Com base em avaliações gerais |
| Recursos | 4.3/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 80% | (8/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Salesforce
- **Localização**: San Francisco, EUA
- **Fundada**: 2003

## Contexto comercial

- **Preço inicial**: US$ 25,00
- **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web, Android (celular), iPhone (celular), iPad (tablet)
- **Idiomas**: alemão, chinês, chinês tradicional, coreano, dinamarquês, espanhol, finlandês, francês, holandês, húngaro, indonésio, inglês, irlandês, italiano, japonês, norueguês, polonês, português, russo, sueco, tcheco
- **Países disponíveis**: Alemanha, Arábia Saudita, Austrália, Brasil, Bélgica, Canadá, China, Dinamarca, Emirados Árabes Unidos, Espanha, Estados Unidos, Filipinas, Finlândia, França, Indonésia, Irlanda, Israel, Itália, Japão, Malásia e mais 14

## Recursos

- A/B Testing
- AI Copilot
- API
- Acesso para Celular
- Acompanhamento de atividades
- Administração de website
- Agendamento de campanhas
- Agendamento de postagens
- Agendamento de publicações
- Alertas/notificações
- Análise da concorrência
- Análise de dados
- Análise de dados de campanhas
- Análise de dados de vendas
- Análise de dados do site
- Análise de dados preditiva
- Análise de dados visual
- Análises de dados comportamentais
- Armazenamento de documentos
- Arquivo morto e retenção

## Integrações (7 no total)

- Adobe Workfront
- LinkedIn for Business
- Meta for Business
- Salesforce Sales Cloud
- Shopify
- Twitter/X
- Vidyard

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Assistência 24/7
- Bate-papo

## Category

- [Software de Gestão de Campanhas](https://www.getapp.com.br/directory/304/campaign-management/software)

## Categorias relacionadas

- [Software de Gestão de Campanhas](https://www.getapp.com.br/directory/304/campaign-management/software)
- [Ferramentas de Email Marketing](https://www.getapp.com.br/directory/307/email-marketing/software)
- [Ferramentas de Automação de Marketing](https://www.getapp.com.br/directory/308/marketing-automation/software)
- [Sistemas de Automação de Vendas](https://www.getapp.com.br/directory/338/sales-force-automation/software)
- [Software de Gestão de Leads](https://www.getapp.com.br/directory/339/lead-management/software)

## Alternativas

1. [Brevo](https://www.getapp.com.br/software/91466/brevo) — 4.6/5 (3496 reviews)
2. [Mailchimp](https://www.getapp.com.br/software/8268/mailchimp) — 4.5/5 (17648 reviews)
3. [ActiveCampaign](https://www.getapp.com.br/software/2348/activecampaign) — 4.6/5 (2568 reviews)
4. [Constant Contact](https://www.getapp.com.br/software/90578/constant-contact) — 4.3/5 (2937 reviews)
5. [EmailOctopus](https://www.getapp.com.br/software/111489/emailoctopus) — 4.8/5 (655 reviews)

## Avaliações

### "For sales and marketing operations, this is a highly valuable tool." — 4.0/5

> **Manuel** | *30 de junho de 2022* | Entretenimento | Taxa de recomendação: 9.0/10
> 
> **Vantagens**: Since it allows you to manage all sales data and customer data, and it is compatible with other collaborative tools, it gets a five for its ease of use. Responsibilities and data in sales and marketing have become easier to handle. In other words, productivity has increased while work procedures have decreased. In the future, I'd like to continue using it. Appropriate for CRM software.  Other utilities can be accessed via links.  The interface that is easy to utilize.  A little forethought will save you from many headaches.
> 
> **Desvantagens**: Needs a good deal of technical expertise. 
Has a long learning curve
Aspects of operation, a little foresight will save you a lot of headaches.
> 
> Very powerful MA software with a large variety of features However, to master it, you'll need employees who possess the essential technical skills. As a result of CRM measures, it will be able to target specific consumers, which is impossible with mass advertising. A connection to other databases made it possible to use the data internally. Each customer category's LTV has increased. Additionally, we were able to boost email open rates as a result of this and conduct successful marketing.

-----

### "SFMC is a great tool\!" — 5.0/5

> **Avaliador Verificado** | *16 de outubro de 2023* | Serviços financeiros | Taxa de recomendação: 8.0/10
> 
> **Vantagens**: The best features of SFMC is the integration with SFDC and the flexibility in creating audiences. It allows us to use SQL to build audiences in a very data driven manner vs a drag and drop (which SFMC does have) feature to create lists.
> 
> **Desvantagens**: The speed for SFMC can sometimes be questionable. Some days it moves faster than others. The other feature that tends to be frustrating is the speed or actions when having multiple splits in their journey builder.
> 
> Overall the experience is great. Support is great and quick and it works great for more complex campaigns.

-----

### "Powerful tool but a steep learning curve" — 3.0/5

> **Sarah** | *3 de setembro de 2024* | Software | Taxa de recomendação: 6.0/10
> 
> **Vantagens**: The platform’s ability to segment audiences and automate marketing workflows is pretty powerful, allowing for precise targeting and engagement across email, social media, and SMS. Its integration with Salesforce CRM also makes it easy to pull insights into customer behavior and preferences.
> 
> **Desvantagens**: Navigating through its interface and setting up campaigns can be time-consuming, especially without prior experience or adequate training. Additionally, some tasks that should be straightforward, like creating email templates or setting up automation workflows, can be a bit cumbersome due to the number of steps involved.

-----

### "Top Sales Management Software" — 4.0/5

> **Jennifer** | *24 de agosto de 2023* | Hospitais e Saúde | Taxa de recomendação: 9.0/10
> 
> **Vantagens**: The effectiveness and manageability. You may control automated email sending and collecting contact information for hot leads. Its talents help the company expand by a factor of two. Bringing down the lead time for security matters. Separation of live and dead wires. Automating routine tasks saves time and effort. Boosts the company's growth and revenue.
> 
> **Desvantagens**: More automated components for plug-and-play building of user journeys would be preferable, as much of Automation Studio as possible must be implemented in SQL, which can get complicated.
> 
> Through the use of granular criteria and personalization, we have increased user engagement across all modes of communication, including Email, SMS, WhatsApp, and Push Notifications.

-----

### "Marketing in one platform" — 5.0/5

> **Avaliador Verificado** | *7 de dezembro de 2022* | Telecomunicações | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I liked that this is integrated within the SFDC CRM and i do not have to use a separate platform for managing leads and opportunities with sending email marketing and outreach.
> 
> **Desvantagens**: i do not have anything i dislike so far, we constantly use this feature

-----

Página: 1 / 22\
Próximo: [Próxima página](https://www.getapp.com.br/software/607/salesforce-marketing-cloud?page=2)

## Links

- [Ver em GetApp](https://www.getapp.com.br/software/607/salesforce-marketing-cloud)

## Esta página está disponível nos seguintes idiomas

| Localidade | URL |
| de | <https://www.getapp.de/software/607/salesforce-marketing-cloud> |
| de-AT | <https://www.getapp.at/software/607/salesforce-marketing-cloud> |
| en | <https://www.getapp.com/marketing-software/a/salesforce-marketing-cloud/> |
| en-AE | <https://www.getapp.ae/software/607/salesforce-marketing-cloud> |
| en-AU | <https://www.getapp.com.au/software/607/salesforce-marketing-cloud> |
| en-CA | <https://www.getapp.ca/software/607/salesforce-marketing-cloud> |
| en-GB | <https://www.getapp.co.uk/software/607/salesforce-marketing-cloud> |
| en-IE | <https://www.getapp.ie/software/607/salesforce-marketing-cloud> |
| en-NZ | <https://www.getapp.co.nz/software/607/salesforce-marketing-cloud> |
| en-SG | <https://www.getapp.sg/software/607/salesforce-marketing-cloud> |
| en-ZA | <https://www.getapp.za.com/software/607/salesforce-marketing-cloud> |
| es | <https://www.getapp.es/software/607/salesforce-marketing-cloud> |
| es-CL | <https://www.getapp.cl/software/607/salesforce-marketing-cloud> |
| es-CO | <https://www.getapp.com.co/software/607/salesforce-marketing-cloud> |
| es-MX | <https://www.getapp.com.mx/software/607/salesforce-marketing-cloud> |
| fr | <https://www.getapp.fr/software/607/salesforce-marketing-cloud> |
| fr-BE | <https://fr.getapp.be/software/607/salesforce-marketing-cloud> |
| fr-CA | <https://fr.getapp.ca/software/607/salesforce-marketing-cloud> |
| nl | <https://www.getapp.nl/software/607/salesforce-marketing-cloud> |
| nl-BE | <https://www.getapp.be/software/607/salesforce-marketing-cloud> |
| pt | <https://www.getapp.com.br/software/607/salesforce-marketing-cloud> |
| pt-PT | <https://www.getapp.pt/software/607/salesforce-marketing-cloud> |

-----

## Dados estruturados

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"GetApp Brasil","address":{"@type":"PostalAddress","addressLocality":"São Paulo","addressRegion":"SP","postalCode":"04538-132","streetAddress":"Edifício FL Corporate Av. Brigadeiro Faria Lima 4300, 8º Andar Itaim Bibi, 04538-132 São Paulo"},"description":"Avalie, compare e classifique os softwares para pequenas empresas. O GetApp Brasil oferece softwares, aplicativos de SaaS e nuvem, e avaliações independentes.","email":"info@getapp.com.br","url":"https://www.getapp.com.br/","logo":"https://dm-localsites-assets-prod.imgix.net/images/getapp/getapp-logo-light-mode-5f7ee07199c9b3b045bc654a55a2b9fa.svg","@id":"https://www.getapp.com.br/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/getapp","https://www.facebook.com/GetAppcom","https://www.instagram.com/getappcom/","https://www.youtube.com/c/GetAppCom"]},{"name":"Salesforce Marketing Cloud","description":"Marketing Cloud é a plataforma de marketing que irá ajudá-lo a melhorar o ROI de suas campanhas com todas as ferramentas e dados em um só lugar: Crie audiências eficientes, interaja com seus clientes em seus canais preferidos e comunique-se de maneira personalizada com a ajuda de IA. Tudo em um só lugar!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d6ee7c21-0c8e-471c-aec9-73b76273700a.png","url":"https://www.getapp.com.br/software/607/salesforce-marketing-cloud","@id":"https://www.getapp.com.br/software/607/salesforce-marketing-cloud#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.com.br/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":530},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@id":"https://www.getapp.com.br/software/607/salesforce-marketing-cloud#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Software de Gestão de Campanhas","position":2,"item":"/directory/304/campaign-management/software","@type":"ListItem"},{"name":"Salesforce Marketing Cloud","position":3,"item":"/software/607/salesforce-marketing-cloud","@type":"ListItem"}]}]}
</script>