--- description: Avaliações detalhadas do Semrush com base nos recursos, preços, facilidade de utilização e classificações. Veja rapidamente as vantagens e desvantagens. Compare o Semrush com produtos similares. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Semrush - Avaliações, preços e classificações | GetApp Brasil 2026 --- Breadcrumb: [Home](/) > [Software Web Analytics](/directory/109/web-analytics/software) > [Semrush](/software/91634/semrush) # Semrush Canonical: https://www.getapp.com.br/software/91634/semrush Página: 1 / 94\ Próximo: [Próxima página](https://www.getapp.com.br/software/91634/semrush?page=2) > O SEMrush é um kit de ferramentas de marketing criado para profissionais de marketing digital, com ferramentas para otimizar estratégias em SEO, PPC, mídia social, conteúdo e relações públicas. > > Conclusão: 2317 usuários atribuíram a nota **4.6/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.6/5** | 2317 Avaliações | | Praticidade | 4.3/5 | Com base em avaliações gerais | | Suporte ao cliente | 4.4/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.2/5 | Com base em avaliações gerais | | Recursos | 4.6/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Semrush - **Localização**: Trevose, EUA - **Fundada**: 2008 ## Contexto comercial - **Preço inicial**: US$ 139,95 - **Modelo de preços**: (Versão gratuita disponível) (Teste grátis) - **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web - **Idiomas**: alemão, chinês, coreano, espanhol, francês, inglês, italiano, japonês, português, russo, turco, vietnamita - **Países disponíveis**: Alemanha, Austrália, Brasil, Canadá, China, Espanha, Estados Unidos, França, Itália, Japão, México, Países Baixos, Reino Unido, Singapura, Índia ## Recursos - @menções - AI Accessibility Audit - AI Mention Tracking - AI Traffic Attribution - AI Visibility Score - API - Acompanhamento de atividades - Administração de website - Agendamento automatizado - Agendamento de campanhas - Agendamento de postagens - Alertas/notificações - Análise da concorrência - Análise de dados de campanhas - Análise de dados de links - Análise de dados do site - Análise de dados visual - Análise de sentimentos - Análise de tendências - Automação da localização ## Integrações (11 no total) - Databox - Google Ads - Google Analytics 360 - Google Docs - Google Search Console - HubSpot Marketing Hub - Majestic - TapClicks - Trello - WordPress - Yext ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Bate-papo ## Category - [Software Web Analytics](https://www.getapp.com.br/directory/109/web-analytics/software) ## Categorias relacionadas - [Software Web Analytics](https://www.getapp.com.br/directory/109/web-analytics/software) - [Software para Agência de Publicidade](https://www.getapp.com.br/directory/299/advertising/software) - [Software de Gestão de Campanhas](https://www.getapp.com.br/directory/304/campaign-management/software) - [Sistemas de Inteligência Competitiva](https://www.getapp.com.br/directory/305/competitive-intelligence/software) - [Software SEO/SEM](https://www.getapp.com.br/directory/313/seo-sem/software) ## Alternativas 1. [Wix](https://www.getapp.com.br/software/90955/wix) — 4.4/5 (10668 reviews) 2. [Ahrefs](https://www.getapp.com.br/software/102405/ahrefs) — 4.7/5 (583 reviews) 3. [AccuRanker](https://www.getapp.com.br/software/2061445/accuranker) — 4.9/5 (330 reviews) 4. [SE Ranking](https://www.getapp.com.br/software/107377/se-ranking) — 4.7/5 (297 reviews) 5. [Google Search Console](https://www.getapp.com.br/software/2031003/google-search-console) — 4.8/5 (217 reviews) ## Avaliações ### "Must Have For Scaling Paid Search" — 5.0/5 > **ANDREY** | *21 de outubro de 2025* | Publicidade e marketing | Taxa de recomendação: 10.0/10 > > **Vantagens**: SEMRush is a must have for anyone running paid search and working with multiple clients. The visual reporting is second to none and help produce easy to understand reports that I can pass on to clients, worth every dollar. The data is invaluable for building and scaling campaigns. Every interaction with support has been helpful and timely. > > **Desvantagens**: There is a little bit of a learning curve if you have not used similar tools previously, but once you learn how to use it, it is very powerful. ----- ### "Loved the reports and analytics\!" — 4.0/5 > **Melanie** | *10 de novembro de 2024* | Editoras | Taxa de recomendação: 8.0/10 > > **Vantagens**: So many tools and so many reports. There’s a wealth of information on Semrush, even if you have a free account. > > **Desvantagens**: The cost. It was quite expensive and for a tiny team, it was a bit cost prohibitive. > > I really liked all the functionality of Semrush. There were a million reports and even after unsubscribing because of the cost, I still pull up old reports for information to this day. The writing assistant was the main reason we signed up for the program and after a while, I did start to feel like I had learned all I could from that part; however, if we signed up again, it would be for the wealth of reporting and analytics we can get from the program. They are so useful. ----- ### "Beware of SEMrush’s Cancellation & Refund Process" — 1.0/5 > **Avaliador Verificado** | *7 de janeiro de 2026* | Imobiliárias | Taxa de recomendação: 0.0/10 > > **Vantagens**: The platform itself may be useful, but their cancellation policy, lack of transparency around automated communications, and refusal to refund despite timely cancellation attempts are major red flags. I strongly recommend reading the fine print and being very cautious before subscribing. > > **Desvantagens**: I had a very frustrating experience trying to cancel my SEMrush subscription. I attempted to cancel before the renewal charge, yet I was still billed and then denied a refund. What made this worse was the cancellation process itself. Their system repeatedly sent the same automated email over and over, never progressing to the next step. At no point does SEMrush clearly disclose that these email responses are AI-generated, which is misleading and wastes a lot of time. The process only moved forward after I explicitly asked to speak with a human, something that is not clearly indicated anywhere in the cancellation flow. Even after following the steps and attempting to cancel in good faith before being charged, SEMrush refused to issue a refund. Also they nickel and dime you about everything. ----- ### "Boosting traffic to our transport company." — 5.0/5 > **John** | *30 de janeiro de 2026* | Transporte rodoviário e ferroviário | Taxa de recomendação: 10.0/10 > > **Vantagens**: The information quality in terms of the number of keywords is outstanding, and it assists us to focus on particular shipping routes that are not being considered by rivals at the moment. > > **Desvantagens**: It is fairly expensive as a subscription, especially to small business and the interface can sometimes be overwhelming to someone like me who is not a marketing professional. > > Visibility drives are used in transport. I rely on this tool to optimize our site on terms of car shipping. It opens small business opportunities in an effective manner. ----- ### "Good SEO tool with strong features but some billing hiccups" — 4.0/5 > **Joe** | *5 de dezembro de 2025* | Software | Taxa de recomendação: 7.0/10 > > **Vantagens**: The core SEO features are solid. The Pro plan gives a clear view of site health, keyword rankings and basic competitor visibility in one place. Site audits, keyword tracking and simple competitor checks are easy to run and interpret, which has been useful for a small B2B SaaS like us without a huge in-house SEO team. Once projects are set up, it’s straightforward to monitor how our SEO is performing over time and to spot issues early. > > **Desvantagens**: The platform is powerful, but the interface and pricing structure can feel complex if you’re not using it every day. There is a learning curve in understanding which features and limits you actually need, and how add-ons interact with the main subscription. We did experience confusion around add-ons (SERP Gap Analyzer and Local Pro) and how they affected our renewal. At first, the focus in support was on internal refund policies rather than on clearing up the underlying issue. However, after escalation Semrush ultimately removed the add-ons we didn’t need and issued full account credits for the associated charges, which I appreciate. I would still like to see clearer visibility and simpler management of add-ons in the UI for business customers. > > Functionally, Semrush has done what we needed: monitor technical site health, track rankings for key terms, and give a quick read on how we compare with competitors. For several years it has been a useful, if not cheap, part of our marketing stack and has helped guide our SEO and content priorities. We did have a difficult experience around add-ons and renewal, which was frustrating initially. That said, once the issue was fully understood and escalated, Semrush support resolved it by removing the add-ons and issuing full credits for the disputed charges. Overall, the product itself is strong and we continue to get value from the core Pro features. With some improvements to add-on transparency and renewal communication, it would be even easier to recommend. ----- Página: 1 / 94\ Próximo: [Próxima página](https://www.getapp.com.br/software/91634/semrush?page=2) ## Links - [Ver em GetApp](https://www.getapp.com.br/software/91634/semrush) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Dados estruturados