--- description: Avaliações detalhadas do Marketo Engage com base nos recursos, preços, facilidade de utilização e classificações. Veja rapidamente as vantagens e desvantagens. Compare o Marketo Engage com produtos similares. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Marketo Engage - Avaliações, preços e classificações | GetApp Brasil 2026 --- Breadcrumb: [Home](/) > [Software de Marketing de Redes Sociais](/directory/104/social-media/software) > [Marketo Engage](/software/990/marketo-lead-management) # Marketo Engage Canonical: https://www.getapp.com.br/software/990/marketo-lead-management Página: 1 / 30\ Próximo: [Próxima página](https://www.getapp.com.br/software/990/marketo-lead-management?page=2) > O Marketo® fornece uma plataforma completa de software de marketing para empresas de todos os tamanhos, com ferramentas para automação de marketing, gerenciamento de campanhas e relacionamento com clientes potenciais. > > Conclusão: 711 usuários atribuíram a nota **4.3/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.3/5** | 711 Avaliações | | Praticidade | 3.8/5 | Com base em avaliações gerais | | Suporte ao cliente | 3.9/5 | Com base em avaliações gerais | | Relação qualidade/preço | 3.8/5 | Com base em avaliações gerais | | Recursos | 4.3/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 80% | (8/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Adobe - **Fundada**: 1982 ## Contexto comercial - **Modelo de preços**: (Teste grátis) - **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web - **Idiomas**: alemão, espanhol, francês, inglês, japonês, português - **Países disponíveis**: Alemanha, Andorra, Argentina, Argélia, Arábia Saudita, Austrália, Barein, Bielorrússia, Brasil, Bulgária, Bélgica, Bósnia e Herzegovina, Canadá, Catar, Chile, China, Colômbia, Comores, Coreia do Sul, Costa Rica e mais 60 ## Recursos - A/B Testing - API - Acesso para Celular - Acompanhamento da atividade do cliente - Acompanhamento de atividades - Administração de website - Agendamento automatizado - Agendamento de campanhas - Agendamento de postagens - Alertas do celular - Alertas/notificações - Análise de comportamentos - Análise de dados de campanhas - Análise de dados de conteúdo - Análise de dados do site - Análise de dados preditiva - Análise de dados visual - Análise de sentimentos - Análise de tendências - Análises de dados comportamentais ## Integrações (120 no total) - 123FormBuilder - AdRoll - Allocadia - Azuqua - Bedrock Data - Box - Brainshark - Built.io Flow - Bynder - CAKE POS - Calendly - Call Loop - CallRail - Ceros - Cirrus Insight ... e mais 105 integrações ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Assistência 24/7 - Bate-papo ## Category - [Software de Marketing de Redes Sociais](https://www.getapp.com.br/directory/104/social-media/software) ## Categorias relacionadas - [Software de Marketing de Redes Sociais](https://www.getapp.com.br/directory/104/social-media/software) - [Software de Gestão de Campanhas](https://www.getapp.com.br/directory/304/campaign-management/software) - [Ferramentas de Email Marketing](https://www.getapp.com.br/directory/307/email-marketing/software) - [Ferramentas de Automação de Marketing](https://www.getapp.com.br/directory/308/marketing-automation/software) - [Software de Gestão de Leads](https://www.getapp.com.br/directory/339/lead-management/software) ## Alternativas 1. [HubSpot Marketing Hub](https://www.getapp.com.br/software/20444/hubspot-marketing) — 4.5/5 (6230 reviews) 2. [Brevo](https://www.getapp.com.br/software/91466/brevo) — 4.6/5 (3457 reviews) 3. [Mailchimp](https://www.getapp.com.br/software/8268/mailchimp) — 4.5/5 (17612 reviews) 4. [ActiveCampaign](https://www.getapp.com.br/software/2348/activecampaign) — 4.6/5 (2561 reviews) 5. [Constant Contact](https://www.getapp.com.br/software/90578/constant-contact) — 4.3/5 (2924 reviews) ## Avaliações ### "Marketing strategies with great impact on our sales." — 5.0/5 > **Jared** | *3 de março de 2023* | Maquinário | Taxa de recomendação: 10.0/10 > > **Vantagens**: Marketo Engage is easy to understand software, I really like being able to devise different marketing strategies by segmentation, marketing campaigns are automated, which generates productivity and a greater increase in sales and customers. The collection of customer data is very effective, since based on that we can devise better advertising campaigns and adapt to the needs of customers, it is a highly customizable software. > > **Desvantagens**: The price is a drawback for small businesses, but it is the best software to improve marketing strategies in the short term. For large companies, price is not an issue. Marketo Engage capabilities positively increase sales and customers. > > Marketo Engage has allowed us to automate the different advertising campaigns focusing on the different needs of our clients, we have improved the acquisition of new clients and increased sales, we have been using it for 3 years and we have intensified the positive results with great automation in marketing campaigns. ----- ### "Marketo powers our entire marketing team" — 4.0/5 > **Whitney** | *13 de janeiro de 2023* | Software | Taxa de recomendação: 8.0/10 > > **Vantagens**: It's incredibly robust, so you're able to manage the entiretly of your marketing campaigns within Marketo: audience creation, lead scoring, emails, landing pages, content management, automation and sync to salesforce. Bizible ensures everything a prospect or customer does is tracked in Salesforce so we understand the impact marketing has on revenue. > > **Desvantagens**: It's clunky because it's legacy. It's not an easy tool to navigate or manage. It requires coding to build landing pages and their templates aren't great (pro-tip: use Unbounce and connect to Marketo). Because Marketo is so robust, when you build automation and audiences and campaigns, you can get overwhelmed and lost. > > Marketo is the platform that powers our entire marketing campaigns and performance. It allows us to understand the impact marketing is having on overall bottom line. ----- ### "Marketo Engage for Online Education Marketing" — 3.0/5 > **Avaliador Verificado** | *9 de novembro de 2022* | Gestão da educação | Taxa de recomendação: 6.0/10 > > **Vantagens**: The ability to control specific Al details and changes within campaigns that guides lead pipeline and advertising behavior. > > **Desvantagens**: Powerful analytics tools - leaves much to be desired. Also, must landing page template building capabilities for a marketer may require someone with at least a moderate understanding of HTML. > > Overall, it provides our marketing team with options to move their leads through the enrollment funnel, but, I wouldn’t recommend to a team with limited coding experience. Customer support can be hit or Miss with copy and past article responses that may not answer your question, but working directly with your CSM when a case is submitted provides for faster resolution. ----- ### "Marketo is the Gold Standard of Marketing CRMs in the marketplace\!\!" — 5.0/5 > **Ed** | *5 de maio de 2022* | Publicidade e marketing | Taxa de recomendação: 10.0/10 > > **Vantagens**: I love the deep native integration with Salesforce that allows us to sync data and both company and contact records to communicate through marketing and sync up with our account based marketing campaigns and enabling sales to follow up at the exact right time based on lead scoring and actions take by prospect when consuming our content we deliver in the form of email opens, email clicks and % video views with the amazing integration with Wistia. The Strategies you can deploy are only limited by your creativity as a marketer and sales architect and revenue officer at your company and I absolutely love Marketo\!\! > > **Desvantagens**: The platform is very robust and takes learning and using it and clearly understand best practices through executional experience running campaigns and this takes an investment of time and it's absolutely worth it and the return on that time investment is the most important revenue driver in our company when combining the power of your sales reps and your sales enablement tool in your tech stack\!\! > > My experience with Marketo has been amazing from the sales rep, our implementation specialist, support department and our CSM went over and beyond to make sure we were getting the most value out of the platform. ----- ### "Marketo Engage, the e-mail Marketing booster." — 5.0/5 > **Thierno Ousmane** | *17 de fevereiro de 2023* | Bancos | Taxa de recomendação: 9.0/10 > > **Vantagens**: 1. Robust features: Marketo Engage provides a wide range of tools and features for marketing automation, email marketing, and lead generation.2. Flexibility: It is a good choice for businesses of all sizes and industries because the software is highly customizable. 3. Strong customer support: There is a reputation for excellent customer support at Marketo Engage, including onboarding assistance, a large knowledge base, and ongoing support. > > **Desvantagens**: Handling the software may require several times to learn. > > The platform is highly customizable, allowing users to tailor their campaigns to their needs and goals. And that is what any marketer would ask for. ----- Página: 1 / 30\ Próximo: [Próxima página](https://www.getapp.com.br/software/990/marketo-lead-management?page=2) ## Links - [Ver em GetApp](https://www.getapp.com.br/software/990/marketo-lead-management) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Dados estruturados